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A smouldering grey. Use slate’s silvery, blue tones to add a cool touch to any look.
For the most vivid results, we recommend applying to bleached hair with no brassy tones.
Soft, silky hair never goes out of style. That’s why all our colours contain a conditioning formula that nourishes hair from first application.
Each tub contains 100ml semi-permanent hair colour
49mm tub opening for tint brush
100% vegan friendly and cruelty-free
All Directions colours are inter-mixable to create a new shade
Ingredients
Aqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (and) Cetearyl Alcohol, Ceteareth-20, Propylene Glycol, Citric Acid, Methylparaben, Formic Acid, Basic Violet 16, HC Blue No.15, Basic Red 51, Basic Violet 2.
Product warnings
Do NOT dye eyelashes or eyebrows.
If product comes in contact with the eyes, rinse immediately with clean water.
Colours can sometimes stain certain surfaces & materials - use with care.
Directions doesn’t have a specific longevity on the hair.
Do not mix Directions with Peroxide.
To achieve lighter shades than your current colour we recommend to seek professional advice.
Shades may vary at manufacturer’s discretion.
Urban orders $50+ get free tracked overnight* shipping.
Rural orders $60+ get free tracked overnight* shipping.
Under the free-shipping threshold? $4.99 urban / $7.99 rural
Rural costs us $9.50, we subsidise this to keep it fair.
Orders $100+ ship signature required. Signature can be added free on request for orders under $100.
*We ship via NZ Post overnight courier (target 1–2 days, but usually overnight). We dispatch Monday, Wednesday & Thursday. Any exceptions will show in the dispatch timer below the add-to-cart button.
We currently ship to Aussie only - we charge cost price shipping and do not mark it up at all.
We previously shipped internationally, but despite clear disclaimers about delivery times of up to a month, we still received complaints of delivery times of up to a month (typically less actually!). For now, we’ve limited international shipping to Australia.
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