Free shipping over $50 in NZ, rural included!

Free Shipping Details

We’ve recently made some big updates to our website. Setting up shipping has become a bit more complex, so to keep things simple, we've introduced a standard free shipping threshold for all NZ orders. Previously, the threshold was $40 for urban and $60 for rural deliveries. Now, we’ve met you in the middle – making it easier and fairer for everyone!

Same day dispatch for orders placed before 12pm weekdays*

Same Day Dispatch Exceptions

We're committed to dispatching your orders the same day, but please bear with us as there might be times when life's little surprises come our way. As a small, family-run business, we might occasionally need to reach out if there’s an issue with your order. Whether it’s a stock hiccup or a sick day, we promise to keep you informed and work swiftly to resolve any problems. Your understanding and support mean the world to us!

Your cart

Your cart is empty

Directions Deep Purple Hair Colour

Regular price $14.90
Unit price
per

One of the most in-demand colours in our collection, Deep Purple is here to captivate with its intense purple coverage and blue undertones.

For the most vivid results, we recommend applying to bleached hair.

Soft, silky hair never goes out of style. That’s why all our colours contain a conditioning formula that nourishes hair from first application.

  • Each tub contains 100ml semi-permanent hair colour

  • 49mm tub opening for tint brush

  • 100% vegan friendly and cruelty-free

  • All Directions colours are inter-mixable to create a new shade

Product warnings

Do NOT dye eyelashes or eyebrows.
If product comes in contact with the eyes, rinse immediately with clean water.
Colours can sometimes stain certain surfaces & materials - use with care.
Directions doesn’t have a specific longevity on the hair.
Do not mix Directions with Peroxide.
To achieve lighter shades than your current colour we recommend to seek professional advice.
Shades may vary at manufacturer’s discretion.

Directions Deep Purple Hair Colour

Regular price $14.90
Unit price
per
Buy now, pay later with Afterpay
Fast Shipping
Availability
 
(0 in cart)
Shipping calculated at checkout.

One of the most in-demand colours in our collection, Deep Purple is here to captivate with its intense purple coverage and blue undertones.

For the most vivid results, we recommend applying to bleached hair.

Soft, silky hair never goes out of style. That’s why all our colours contain a conditioning formula that nourishes hair from first application.

  • Each tub contains 100ml semi-permanent hair colour

  • 49mm tub opening for tint brush

  • 100% vegan friendly and cruelty-free

  • All Directions colours are inter-mixable to create a new shade

Product warnings

Do NOT dye eyelashes or eyebrows.
If product comes in contact with the eyes, rinse immediately with clean water.
Colours can sometimes stain certain surfaces & materials - use with care.
Directions doesn’t have a specific longevity on the hair.
Do not mix Directions with Peroxide.
To achieve lighter shades than your current colour we recommend to seek professional advice.
Shades may vary at manufacturer’s discretion.